digital & traditional advertising
Palirria is a global brand that produces many Greek specialty food products. Palirria wanted to generate more awareness and increase sales for their ready to eat canned food line of products.
As good as Palirria’s canned food are on their own they can also be incorporated into other dishes.
For our campaign we wanted to promote the ready to eat canned food as convenient and delicious but also showcase the product’s versatility in a concise way. We shot the ready to eat products beautifully plated and then shot some inspired meals that Canadians would recognize to bridge the two cultures.